New Releases 

Pre-order our new collection of products. These include our highly-anticipated Athletic Fit Shirt, next generation Muscle Tees and a re-stock of our popular Athletic Fit Jeans. 

 

Athletic Fit Shirts

A tailored athletic fit meets our innovative HYPERstretch fabric.

Ivory White - £59

Pre-order discount, save £16

Sky Blue - £59

Pre-order discount, save £16

Pima Muscle Tees

A re-engineered version of our sell out muscle tees. 

Jet Black - £29

Pre-order discount, save £10

Pure White - £29

Pre-order discount, save £10

 

Athletic Fit Jeans

A re-stock of our improved Athletic Fit Jeans. These jeans have been developed with a re-enforced crotch, streamlined knee area to give a more tailored shape and extra room in the crotch to make them ‘anti-ball crushing’. We also debut our Stay Black Jeans which retain their colour, wash after wash.

Midnight Wash - £69

Pre-order discount, save £16

Medium Wash - £69

Pre-order discount, save £16

Indigo Wash - £65

Pre-order discount, save £14

Stay Black Jeans - £69

Pre-order discount, save £20


Products are available for pre-order at a discounted price until Sunday 30th September at 11:59pm.

Orders will be fulfilled in October.